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Tuesday, February 07, 2012 Markertek RSS XML Feed

checkStudy: No Gender Divide When It Comes to Buying Electronics.
Mon, 06 Feb 2012 at 15:45

CEA logoAs sweethearts make plans for their sweeties this Valentine’s Day, they would be wise to think about buying electronics instead of traditional gifts for the women in their lives. According to a new study from the Consumer Electronics Association (CEA), Women in CE, electronics are a desired purchase among both sexes.

The new study found that women’s interest in technology has increased in the years since CEA’s 2007 The Truth About Women and Consumer Electronics study, with eight in 10 women now expressing an interest in CE products and nearly half of those (41 percent) saying they were “very interested” in CE. This is an increase of 10 percentage points over the previous study.

Men continue to outspend women on overall CE purchases, but the gap between genders is shrinking. On average, men spent $728 on CE purchases in the past 12 months, while women spent $667 during that same time period, a difference of $61. In the 2007 study, the spending gap between men and women was closer to $200. Women also exert a significant amount of influence in most CE purchases. Six in 10 (61 percent) women initiate or are involved in the process in which a CE product is actually purchased.

Women, however, are far less likely to claim ownership of most CE products. The study shows that women are more likely to consider CE products as “household” products, meaning they consider ownership of the device, such as TVs and DVD players, to be shared with a spouse, partner, roommate or child. However, when it comes to newer and mobile technologies, such as e-readers, notebook computers and smartphones, women were more likely than men to claim sole ownership.

“This Valentine’s Day, the way to a women’s heart just might be through electronics,” said Jessica Boothe, manager of strategic research, CEA, who oversaw this study. “Women want technology more than ever and they view electronics as very personal devices that can be toted around and customized with private information.”

When shopping for their next CE device, men and women both cite the same purchase factor as most important: price. Ease of use, warranty and multiple functionality are the next most important purchasing factors among both sexes. Also important to women is product size and weight, something that generally is less of a concern among men. Color ranks near the bottom as a factor among women when buying electronics.

“Forget pink. Women don’t want to be catered to with ultra-feminine looking products; they simply prefer lightweight devices that can fit smaller hands and smaller body frames,” said Boothe. “Women play many roles, like mother, spouse and career women, and CE products that can perform many functions are a necessity.”

The Women and CE study also concluded that women are more likely than men to find that electronics can simplify their life. More than three out of four women (77 percent) say “CE makes life easier,” compared with 69 percent among men. Eighty-four percent (84 percent) of women also agreed that “CE makes it easier to keep in touch,” compared with 78 percent for men.

The study, Women and CE, was designed and formulated by CEA Market Research.


checkCorning and Samsung Mobile Display Form New OLED Glass Venture.
Fri, 03 Feb 2012 at 10:48

Corning Samsung OLEDCorning Incorporated and Samsung Mobile Display Co., Ltd. have signed an agreement to establish a new equity venture for the manufacture of specialty glass substrates for the rapidly expanding organic light emitting diode (OLED) device market.

Based on a recent NPD DisplaySearch report, OLED technology advanced rapidly in 2011, setting a trend that is forecasted to continue through this decade. They estimate that OLED display revenues will exceed $4 billion in 2011 (approximately 4% of flat panel display revenues), and will reach more than $20 billion (approximately 16% of the total display industry) by 2018.

According to Corning, the newly formed entity will supply OLED backplane glass substrates for Samsung Mobile Display, as well as for the broader Korean market.

Samsung said it is playing a leading role in this emerging market through its Galaxy mobile device products and Super OLED TV technology introduced in January at the International Consumer Electronics Show. Corning’s ongoing advanced glass technology development includes a strong focus on high-performance displays. Most recently, this focus has been demonstrated through Corning’s new Lotus Glass substrates, which are believed to deliver the higher processing temperatures and improved dimensional stability needed to produce the new high performance displays.

"Samsung Mobile Display has led the global display industry by constantly seeking innovations and challenging current technologies' limits. We are confident that combining our business powers with Corning's technology leadership will deliver greater value to our clients,” said Soo In Cho, Samsung Mobile Display’s president and chief executive officer.

“Corning and Samsung have a long and successful partnership in the display industry, dating back nearly 40 years to the early days of television,” said Wendell P. Weeks, Corning’s chairman, chief executive officer, and president. “The strength of our business relationship is built on Corning’s ability to develop and make high-technology glass with the key attributes that enable Samsung’s next-generation displays. Together, we have led the evolution of displays – from the high-growth years of CRT, to our current successful business supplying world-leading substrates for today’s high-definition LCD TVs, and now to the launch of this important new venture to advance OLED technology,” Weeks stated.

The new business will be located in Korea.


checkBlonder Tongue Buys R.L. Drake.
Thu, 02 Feb 2012 at 10:44

Blonder Tongue logoBlonder Tongue Laboratories, Inc. announced today that it has completed the acquisition of the business of R.L. Drake, LLC. Both companies provide system operators and integrators serving the cable, broadcast, satellite, IPTV, institutional and professional video markets with solutions for the provision of content contribution, distribution and video delivery to homes and businesses.

Blonder Tongue Laboratories, Inc. provides system operators and integrators serving the cable, broadcast, satellite, IPTV, institutional and professional video markets with solutions for the provision of content contribution, distribution and video delivery to homes and businesses. The company designs, manufactures, sells and supports an equipment portfolio of standard and high definition digital video solutions, as well as core analog video and high speed data solutions for distribution over coax, fiber and IP networks.

"As respected leaders in the field of Cable Television Communications, Blonder Tongue and Drake together offer customers more than 125 years of combined engineering and manufacturing excellence with solid histories of delivering reliable, quality products” said James A. Luksch, Chairman and Chief Executive Officer. “Continuing with our strategic plan, by maximizing synergies amongst our highly respected engineering, manufacturing and marketing teams, customers will reap multiple benefits including additional new and innovative products delivered to market faster and more affordably.”

“For many reasons a void has developed in the CATV industry leaving even the largest cable MSO's searching for companies capable of developing and delivering innovative new products. Blonder Tongue and Drake plan to fill that void by shortening the development and manufacturing cycle to deliver the most complete compliment of business and product solutions in our industry,” added Luksch. “To maximize customer support, both companies will continue to operate separate entities in two locations- Blonder Tongue in Old Bridge, New Jersey, and R.L. Drake in Franklin, Ohio, respectively.”

The acquisition was for the purchase of substantially all of the assets of R.L Drake for a purchase price of approximately $6.5 million, subject to certain adjustments based upon a post-closing audit of the balance sheet of R.L. Drake and additional contingent purchase price payments of up to $1.5 million in the aggregate that may be made over the next three years if certain financial results are realized. R.L. Drake’s unaudited net sales for 2011 were approximately $10.0 million.


checkNAB Releases Statement on Time Warner Cable's Fourth Quarter Earnings Report.
Wed, 01 Feb 2012 at 10:37

NAB logoIn response to Time Warner Cable's announcement yesterday of its fourth quarter earnings, NAB Executive Vice President of Communications Dennis Wharton issued the following statement:

"Given that Time Warner Cable just announced a quarterly net income increase of 44 percent and annual profits of $1.3 billion, it's time for pay TV's poster child for skyrocketing rates to come clean on retransmission consent. Time Warner and its front group the American Television Alliance claim that broadcast retransmission consent fees are responsible for escalating cable rates. That claim is false. The fact is that local TV station carriage fees account for less than 1 percent of the cost of a monthly cable bill.

"It's laughable to suggest that broadcasters are responsible for higher cable rates."

According to data compiled by SNL Kagan, the average cable bill has risen at a rate faster than inflation. In addition, a filing submitted to the FCC by NAB found that in 2010 retransmission consent fees were approximately six-tenths of one percent of a pay-TV operator's revenues. That conclusion, reached by researchers Jeffrey Eisenach and Kevin Caves, can be found on page 22 of the filing's Attachment A. Read the NAB filing here.


checkHDTV Sets in More Than Two-Thirds of U.S. Households.
Tue, 31 Jan 2012 at 10:45

HDTV logoNew consumer research from Leichtman Research Group, Inc. (LRG) found that 69% of households in the United States have at least one high definition television (HDTV) set -- up from 17% in 2006. Over the past five years, 52% of US households adopted HDTV.

Additionally, 48% of HDTV households have more than one HDTV. Overall, about one-third of all US households now have multiple HDTV sets -- up from about one-sixth of all households two years ago, and 4% five years ago. Yet, about 45% of TV sets in HD households, and close to 60% of all TV sets in the US, are not HDTVs.

The report also finds:

• 85% with annual household incomes over $75,000 have an HDTV -- compared to 67% with annual household incomes of $30,000-$75,000, and 48% with annual household incomes under $30,000

• Mean reported spending on an HDTV set was about $940 -- 23% less than two years ago, and about half the reported spending five years ago

• Among those getting HD programming from a cable, satellite, or Telco TV provider, the perceived mean number of channels of HD programming is 75 -- up from 53 two
years ago, and 28 five years ago

• Less than 3% of all US households currently have an HDTV set that is 3D-capable -- and 45% of this group do not watch any content in 3D

• Nearly 80% of adults in the US have heard of 3D TV -- of those who have heard of 3D TV, 5% are very interested in getting a 3D TV

• 21% of all households purchased a new TV set in the past 12 months, and 19% of all households plan to purchase a new TV set in the next 12 months

"In just the past five years, over half of all US households have adopted HDTV, bringing the total to nearly 70% of all households having at least one HDTV set" said Bruce Leichtman, president and principal analyst for Leichtman Research Group, Inc. "While lower prices have helped to expand the base of HD households, and those who have multiple HDTV sets, still close to 60% of all TV sets in US households are not HDTVs -- this provides ample opportunity for the sale of more HDTV sets going forward."

The findings are based on a survey of 1,302 households throughout the United States, and are part of a new LRG study, HDTV and 3D TV 2011. This is LRG's ninth annual study related to HDTV.


 

 

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Prepared By The Markertek Engineering Department...

Mix Minus What?

Joe Klinger of JK Audio has put together a short and easy to understand explanation of Mix Minus, an audio signal that is carefully designed to avoid feedback and echo in a conference or telephone interface application.

Here is a typical scenario: Three people are at a conference talking on separate microphones. There is a fourth person participating in the conference over a telephone link. The conference is in front of a large audience, so the three microphones are mixed together and played over the PA system. The phone participant’s voice is also added to the mix to be played over the PA system.

And now, the problem: What audio signal do you send to the phone participant? If you send the same mix that you are playing over the PA, you would complete a circle of audio from the caller back to the caller. This is a potential source of feedback and annoying echo.

The solution is to create a special mix to send to the phone link. This would be a “Mix” of the three microphones, “Minus” the phone participant.

Without getting into the details of how to create the Mix Minus signal, (JK Audio has product specific information in the individual product user guides) there is one simple rule that must be followed; Do not send caller audio back to the caller.

You might say, “I thought a Digital Hybrid would solve this problem.” A digital hybrid phone line interface is the best choice for bringing a telephone call into a conference or interview. The digital hybrid will prevent the three microphones from echoing back through the phone line, and returning mixed with the caller audio. Simply stated, the digital hybrid has the ability to remove the transmit audio (the three microphones) from the audio coming in from the phone line (caller’s voice). If you inadvertently mix the caller’s voice back into the transmit mix (three mics + the caller), the digital hybrid will try to remove the caller’s voice from the caller’s voice. This results in a confusing mess of echos and a “talking into a barrel” sound.

Mix Minus may sound complicated but it is really just a simple rule, kind of like keeping a microphone away from your PA speakers. Feedback through a phone line brings the same annoying result, it’s just a bit harder to resolve.

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