Diffuse and soften harsh light.
This umbrella is a great portable way to really soften light from a flash or strobe. In addition, it can be used as a bounce light source. Out of all the colored bounce umbrellas, this one will produce an image with the least contrast and the softest light because the majority of hard light is eaten up in the white slightly reflective material.
Quick set up and tear down.
For any on-location photographer, umbrellas are a great choice as they set up and tear down in seconds.
Large 43" size.
A very popular size, this 43" umbrella offers a wide area of coverage. TIP! The larger the light source, the softer the light.
PVC Carry Case.
In addition, a bonus PVC style carry case provides for an extra layer of protection from your umbrella getting stained or damaged.